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DEO Success Stories: 

More Profit, More Time, More Impact

Every practice owner faces challenges—whether it’s feeling stuck in the chair, struggling to grow, or figuring out how to lead a team. Listen to DEO members share their real stories of how they broke through those barriers. Through DEO’s coaching, community, and profitability frameworks, they’ve hired associates, scaled their businesses, and gained the freedom to step back and focus on what matters most. Watch their journeys and see what’s possible for you!

Jennifer Clark Increased Collections and Revenue with DEO Coaching!

When Jennifer Clark and her team at Arvada Dental Center joined The DEO, they were operating mostly on instinct. They didn’t fully understand their data, and their profit and loss statements weren’t being used to guide real decisions. Collections were lagging—and no one quite knew why.

That changed with DEO.

With support from DEO coaching and tools, Jennifer and her team:
✅ Gained clarity around KPIs and financial metrics
✅ Uncovered hidden gaps in collections
✅ Increased overall revenue and collection performance
✅ Restructured leadership to support growth
✅ Built stronger team morale and a culture of learning

Her biggest insight? “We thought resistance meant we were doing the wrong thing. Now, we know exactly what to fix—and how to push through it.”

Are You Ready To Grow?

Get on a call with the DEO

We know you’re a forward-thinking dental entrepreneur, but growing your business is tough in today's climate! With DEO by your side though, you’re never alone.

We’ve got solutions for the tough challenges you face RIGHT NOW like financial pressures, finding associates, operations, increasing profitability, getting out of the chair, etc., We’ve got the blueprint and training you need to achieve your vision!

Dr. Geith Kallas Doubled Profit & Grew from 3 to 6 Locations with DEO!

Dr. Geith Kallas had 3 locations—but no systems or plan to scale. With DEO’s coaching, he built structure, doubled profit, and grew to 6 locations. The biggest shift? Clarity and confidence. His advice: “You don’t know what you don’t know—until you’re in the room with people who’ve done it.”


Dr. Dave Janash Grew from 2 to 13 Locations & Nearly $30M with DEO

Dr. Dave Janash joined The DEO with two practices and no clear direction. Today, he leads 13 locations and nearly $30M in revenue. More importantly, he found clarity as a CEO, aligned his team, and built a mission-driven business. His words? “Now I know exactly who I am.”


Jared Frisbie Transformed His Practice with KPIs & Leadership

Jared Frisbie thought his practice was fine—until DEO revealed blind spots he couldn’t see. With DEO’s coaching and community, he built stronger leadership, optimized KPIs, and improved every key metric. His advice? “You don’t know what you don’t know—until you’re in the room with people who’ve done it.”


Elliot Zibel Grew from 6 Locations & $10M to 45 Locations & $125M

When Elliot Zibel joined The DEO, his group had 6 locations and $10M in revenue. Today? 45 locations and $125M. More importantly, he became the CEO his business needed—learning to lead, delegate, and scale with clarity. His advice? “The return isn’t just revenue—it’s freedom and growth.”


Dr. Devish Patel Grew from 4 to 10 Locations & Became a Better Leader

Dr. Devish Patel hit a ceiling trying to grow through good dentistry alone. With DEO’s coaching and community, he scaled from 4 to 10 locations, stepped out of the chair, and built a team-driven business. His advice? “Growth is easier when you’re not doing it alone.”


Dr. Chris Potrykus Went from 5 Days in the Chair to 0 & 10X’d His Growth

Dr. Chris Potrykus worked five days a week, burning out fast. After joining The DEO, he stepped out of the chair, scaled to 7 locations and 22 doctors, and 10X’d his business—without sacrificing his life. His advice? “You don’t have to burn out to grow.”


Brent Ayers Grew from $11M To $20M & Got His Life Back

Brent Ayers was growing fast—but burning out. With DEO’s coaching, he built scalable systems, stepped into leadership, and stopped firefighting. The result? He grew from $11M to $20M and finally felt like he owned the business, instead of it owning him.



Tiffany Fleisch Went From $2M To $5M In 36 Months Without Adding Locations 

Tiffany joined The DEO with zero financial clarity. With expert coaching and the right strategy, she slashed costs, hit a 20% profit margin, and grew revenue from $2M to $5M in 3 years. Her takeaway? Profit comes from focus—not cutting corners.


Dr. Dipesh Patel Went From $4M To $8M In Under 24 Months

Dr. Dipesh Patel was stuck in the chair four days a week. After joining The DEO, he stepped into the CEO role, exited clinical, and scaled from $4M to $8M in 2 years. His advice? “The ROI pays for itself in 6 months. Just do it.”


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